Christian Dior Commercial ambassador Emma Raducanu Stars in the Lady 95.22 2025

ambassador Emma Raducanu Stars in the Lady 95.22 Campaign#DiorLady9522House ambassador Emma Raducanu represents just one of the multiple facets of modern femininity channeled by the Dior Lady 95.22, the new bag designed by Maria Grazia Chiuri as an evolution of the iconic Lady Dior, reinterpreting its stylistic identifiers through a wholly contemporary prism in a design spanning three formats and two colors, with a detachable shoulder strap and signature ruthenium-hued letter charms. Stay tuned as the tennis player talks elegance and adrenalin.Learn more on: https://www.dior.com/en_int/fashion/n....#DiorLady9522© Tess Ayano0:01 I play tennis, really, that's it.0:09 My mom,0:10 she was probably the first person who0:12 ever introduced me to fashion0:14 I would say. She would dress me, so I0:16 always kind of got her taste.0:18 I love to be comfortable, so that's0:20 important to me.0:23 When I feel the most alive is probably0:26 when I'm going really fast.0:28 I love adrenaline and yeah, speed, acceleration0:33 and that's probably, you know, the time0:35 that I get the most thrills.0:39 I was five years old when I started0:41 playing tennis and I think that tennis0:43 brought me so many opportunities and0:46 it also helped me grow and develop as0:48 a person, really, because I was quite0:50 shy as a girl and then I definitely0:52 grew in confidence and I feel more comfortable0:56 in a lot of situations.1:00 My biggest achievement is definitely1:01 probably when I won the US Open.1:03 I think that was pretty special and1:07 the way that I did it from being a nobody1:10 and then coming out on top.1:12 I think that's probably the most special1:13 achievement I've ever had.1:17 My first bag that I ever owned and actually1:21 wore was a Dior bag.1:23 It happens to be only a year ago, so,1:25 yeah, I'm quite new to it Ôcause1:27 I never really carried anything because1:30 I'm always just in in my sports clothes.1:32 But I also do love fashion, and I think1:35 that I've definitely become more into1:37 it.1:39 I would probably describe elegance as1:41 being graceful, but effortlessly so1:43 you know, when you're not trying1:45 I think there's a beauty in in that.1:47 You know how certain things stand, the1:49 test of time. Dior represents1:51 that to be honest.1:52 I think all of their you know collections, their1:56 clothes, accessories, they are timeless1:58 and extremely elegant.