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Release Date: 2026-01-27
This spot is part of Choice Hotels’ ongoing “When Value” campaign, which reframes value not just as low cost but as quality experiences at a fair price. The rooftop bar imagery conveys relaxation, social connection, and lifestyle appeal.
| Element | Detail |
|---|---|
| Title | Choice Hotels – When Value: Rooftop Bar |
| Platform | YouTube (Choice Hotels channel) |
| Duration | ~30 seconds |
| Category | Hospitality / Travel |
| SEO Keywords | Choice Hotels rooftop bar ad, Choice Hotels value campaign, Choice Hotels 2026 |
Choice Hotels’ “When Value: Rooftop Bar” ad is a value‑driven lifestyle campaign that reframes affordability as more than just savings. By spotlighting rooftop bar experiences, the brand strengthens its image as a hospitality provider that balances cost with memorable amenities.
Discover how global collaboration drives impactful campaigns in "OneMessage, One World." Join us in uniting voices for a better future.
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