Versace Commercial Not Just a Shoe; it’s A Future Artefact Versace Mercury Spot

Just a Shoe; it’s A Future Artefact | Versace Mercury | VersaceAs a testament to innovative craftsmanship, the Versace Mercury harmoniously blends futuristic advancements with the timeless sophistication of the House’s heritage. The sci-fi-influenced design conceals a complex structure, consisting of 86 meticulously crafted components that are seamlessly cut and stitched together, of which the upper and lining alone consist of 30 pieces per pair, thereby creating a cocoon of comfort, protection, and support.Artisans skillfully hand-weave 16 meters of crochet rope into every pair, dedicating three hours to the weaving and application process. The design features distinctive zig zag roping, 15 precisely stitched components, and represents a labor of love and a testament to enduring artistry.Its upper boasts handmade woven lace, a focal point of dynamic design. The new EVA sole, adorned with the House’s Greca pattern and hand-painted interior, ensures both comfort and lightweight construction. The shoe’s design drives recognition with subtle and understated branding. Personalization details include metal Versace lettering on the metal-plated heel, subtle Versace lettering on the tongue and eyelets, and a ribbon featuring the Greca motif in tonal jacquard. Notably, for the first time, the style code, country of manufacture, and size scales are printed inside the tongue. A team of 27 craftspeople collaboratively assemble all elements with great care, creating a fully ‘Made-in-Italy’ shoe that speaks to the soul of Versace and captures the essence of the House’s storied legacy.The full Versace Mercury sneaker collection, including special editions, will be available in limited numbers on June 4th at Versace.com and select boutiques worldwide, and will follow a wider release at a later date.#VersaceMercury#Versace

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Versace Commercial Not Just a Shoe; it’s A Future Artefact Versace Mercury Spot

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