VIDEO verizon Cómo una subvención ayudó a esta pequeña empresa TV commercial 2023 • Cómo una subvención de Verizon ayudó a esta pequeña empresa a encontrar nuevos clientes "¿Qué se necesita para hacer crecer una empresa desde un cliente a 100? Para Joe Alvarez y Erick Casillas, fundadores de iCare Clean en Montebello, CA, la respuesta fue mucho trabajo duro y un poco de ayuda de los cursos gratuitos de Verizon. Cuando Alvarez y Casillas lanzaron su servicio de limpieza comercial en 2016, tocaron puertas y confiaron en recomendaciones de boca en boca para construir su base de clientes. Pero cuando llegó la pandemia, su plan de marketing fracasó. “Tuvimos que cambiar nuestra forma de pensar”, dice Alvarez. Al tomar cursos en línea gratuitos con Verizon Small Business Digital Ready, Alvarez aprendió nuevas formas de comercializar el negocio digitalmente, con estrategias específicas basadas en la ubicación para anuncios en línea. “Empecé a hacer cosas fuera de mi zona de confort”, dice. Los empresarios también hicieron uso de una subvención de Verizon Small Business de $10,000 para promover esos objetivos de marketing, así como para financiar nuevos equipos y la nómina de empleados. Verizon Small Business Digital Ready es parte de Citizen Verizon, el plan de responsabilidad social de la compañía para hacer que el mundo avance para todos. Regístrese para los cursos gratuitos en verizon.com/smallbusinessdigitalready" #VerizonSmallBusinessDigitalReady #DigitalReady #CitizenVerizon #SmallBusiness #SupportSmallBusiness #Entrepreneur- advertisement spot 2023
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