The commercial features a young girl who is tired of going to the same fast food places and wants to try new things she downloads the mcdonald's app and gets free food for a future meal
Outside of McDonald's, other fast food chains have included toys as part of kids' meals for years, including Sonic Drive-In, Burger King, Subway and Wendy's. A subreddit called r/KidsMealToys keeps track of the latest deals and keeps toy collectors updated on the latest Star Wars and Minion figures offered by the national chain. For fast food companies, toys are an important part of attracting the youngest customers.
When you enter a McDonald's, check out the action inside and out. No price information. Simple and beautiful images give us a psychologically smooth, hassle-free experience of choosing, regardless of the "loss" impact of our choices. It feels good, doesn't it? Just choose the picture you like.
The commercial is humorous and entertaining it is a good way to promote the mcdonald's app and encourage customers to download it
This promotional period also has a Snapchat component, similar to the Travis Scott Meal. However, the ad again focuses more explicitly on free Oreo microphones, which can be ordered through the app. According to Sensor Tower, the average SOV of the three snapshot series during the run was approximately 15.2%.
"It's clear that McDonald's is using celebrities to bring younger generations into its app as an important touchpoint of engagement," said Lauren Hockenson, product marketing manager at Sensor Tower, which tracks app downloads and ad spend.
The mcdonald's app "future freebies" commercial encourages customers to download the app and get free food in the future
McDonald's isn't known for being expensive, but it still costs money. If you want to save, you should download the app. You will receive a free gift after signing up, and then you will receive exclusive offers. Many restaurants have similar apps, and McDonald's is no exception.
Two popular YouTube ad clips related to J Balvin's meals both mention free items available through in-app purchases. Interestingly, McDonald's chose to target the majority of its ads to the artist's Spanish-speaking audience, whereas the two most effective creatives on YouTube were almost entirely Spanish. According to Pathmatics, both clips garnered about 20 million impressions — 5 million more than Travis Scott's top catering idea.
Some articules for you 
Vintage 80s Tech Ads: A Look Back at the Early Days of ComputingExplore the nostalgia of vintage 80s tech ads and discover how earlycomputing shaped our digital world. A trip down memory lane awaits!
Streetwear Branding: How Nike and Adidas Use Influencers in 2026Discover how Nike and Adidas leverage influencer marketing in 2026 toshape streetwear branding and connect with the youth culture.
Rolex and the Art of Prestige: A Look at Their Latest Television SpotsDiscover the elegance of Rolex through their latest television spots,showcasing the art of prestige and timeless craftsmanship in luxurywatchmaking.
Perfume Commercials 2026: The Power of Cinematic StorytellingDiscover the art of perfume commercials in 2026, where cinematicstorytelling captivates audiences and elevates fragrance marketing tonew heights.
Red Bull’s Visual Identity: Analyzing Their High-Adrenaline AdsDiscover the high-octane marketing strategies of Red Bull through avisual analysis that captures their adrenaline-fueled brand essence andimpact.
Fast Food Innovation: How McDonald's Uses ASMR in Recent SpotsDiscover how McDonald's leverages ASMR in their latest ads to enhancecustomer experience and drive engagement in the fast food industry.
The Best Beer Commercials to Watch This Sports SeasonDiscover the best beer ads of 2026! Explore top commercials that willelevate your sports season experience and keep you entertained all yearlong.
Pepsi’s New Global Campaign: A Full Creative AnalysisExplore the innovative strategies behind Pepsi's Global Campaign 2026.Discover creative insights and marketing tactics that drive brandengagement.
How PlayStation and Xbox Are Capturing Gen Z Through Modern AdsDiscover how PlayStation and Xbox are engaging Gen Z with innovativeadvertising strategies that resonate with their values and interests.
▶
