Heineken TV Spot, 'El fan supersticioso'Check out Heineken's TV commercial, 'El fan supersticioso' from the Beer industry. Keep an eye on this page to learn about the songs, characters, and celebrities appearing in this TV commercial.Heineken, one of the world's leading beer brands, has recently released a new TV spot titled 'El fan supersticioso' which has gained a lot of attention and praise from viewers. This commercial is a part of Heineken's 'Vive Mas' campaign, which encourages people to embrace their unique and authentic selves. The commercial is set in a football stadium, and it captures the enthusiasm and passion of fans during a football match.The commercial opens with a group of fans sitting in the stadium, eagerly waiting for the game to begin. One of the fans, a superstitious man, is seen performing various rituals to bring good luck to his team. The rituals include wearing lucky socks, knocking on wood, and even kissing a rabbit's foot. However, despite all his efforts, his team seems to be losing the game.As the game progresses, we see the superstitious fan becoming more and more anxious. Heineken's signature green bottle then makes an appearance, and the fan grabs it, hoping for some good luck. But to his surprise, the bottle opens and sprays beer all over him, much to the delight of the surrounding fans. The commercial ends with the tagline 'Vive Mas' which translates to 'Live More,' emphasizing the brand's message of letting go and enjoying life to the fullest.The commercial has received positive reviews for its humor and relatability. It captures the emotions and behavior of football fans in a comical way, making it instantly relatable to viewers. The superstitious fan's character is well-portrayed and adds a touch of humor to the commercial, making it stand out from other beer advertisements.Apart from the unique storyline, the commercial also features a catchy soundtrack that further enhances the viewing experience. The song used in the commercial is 'El Rock del Mundial' by Los Auténticos Decadentes, a popular Argentine rock band. The upbeat and energetic music perfectly complements the fast-paced visuals and adds to the overall appeal of the commercial.Moreover, Heineken has also roped in a well-known Mexican actor, Luis Gerardo Méndez, to star in the commercial. Méndez is famous for his roles in popular movies and TV shows such as 'Club de Cuervos' and 'Narcos: Mexico.' His presence in the commercial adds to its star power and makes it more appealing to the target audience.In today's competitive market, where various beer brands are vying for consumer attention, this commercial stands out with its unique concept and execution. It not only promotes the brand's message of living life to the fullest but also showcases its commitment to creating engaging and entertaining content for its audience.In conclusion, Heineken's 'El fan supersticioso' commercial has struck a chord with viewers with its relatable storyline, catchy soundtrack, and star-studded cast. It captures the essence of football fandom and promotes the brand's message of embracing one's true self. With this commercial, Heineken has once again proven its ability to create impactful and memorable advertisements that leave a lasting impression on its audience. So, the next time you're watching a football match, don't forget to grab a Heineken and 'Vive Mas' like a true fan!ProductsHeinekenAgencyG2 Worldwide ... Agency, Red Urban ... Digital Agency, Dentsu Aegis ... Media Agency
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