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Cadillac Commercial LYRIQ 'The Time Is Now' 2025

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Release Date: 2023-12-15
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Cadillac LYRIQ TV Spot, 'The Time Is Now'
Cadillac has a new electric vehicle in the works, and they're not afraid to let the world know about it. The LYRIQ, set to launch in 2022, promises to be a game changer for the luxury automaker. And what better way to get the word out than with a stunning new TV spot?The latest commercial from Cadillac, titled 'The Time Is Now,' is a true visual masterpiece. From the moody, atmospheric lighting to the sleek lines of the LYRIQ itself, every detail has been crafted to perfection. But the real star of the show is the message behind it all: that the future of luxury is electric, and that Cadillac is leading the way.
The commercial opens with a wide shot of a city skyline at night, a sea of lights stretching out to the horizon. We see the LYRIQ in silhouette, gliding through the streets as if it were a ghost. A voiceover tells us that "the time is now for a new kind of luxury," punctuated by a dramatic musical sting.
As the LYRIQ comes into focus, we see its sleek body and bold front grille. The camera lingers on the details, showing off the car's intricate features and advanced technology. We're told that the LYRIQ is "a glimpse into the future," and it's hard not to believe it.
But the commercial doesn't stop there. We're shown glimpses of the car's interior, with its massive touchscreen display and elegant finishes. We're told that the LYRIQ is "more than a car, it's a sanctuary," and we can't help but feel a sense of awe at the sheer luxury of it all.
As the LYRIQ continues to glide through the city, we're treated to sweeping shots of the car from all angles. The camera lingers on the car's lines and curves, highlighting its beauty and power. And all the while, the voiceover reminds us that "the time is now" for electric luxury.
The commercial ends with the LYRIQ pulling up to a charging station, its sleek design standing out against the utilitarian surroundings. We're told that the LYRIQ is "the future of luxury," and we can't help but believe it. It's an exciting time for Cadillac, and this commercial is just the beginning. The time is now for electric luxury, and we can't wait to see what Cadillac has in store.
AgencyPublicis ... Creative Agency, Publicis ... Digital Agency, Carat ... Media Agency
- advertisement spot 2023


Notes for 219 LYRIQ 'The Time Is Now'

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Other tags:
cast, girl 2025, actress 2025, song, new, newest


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