Did a catchy tune from a recent Jeep commercial get stuck in your head, leaving you scrambling to Shazam it before the ad ended? You're not alone. The music in Jeep's Super Bowl (and Big Game) commercials is almost as iconic as the vehicles themselves. From soulful classics to unexpected remixes, Jeep masterfully pairs songs with storytelling.
If you've been searching "what song plays in the Jeep Super Bowl commercial, " this guide has the answers. We'll break down the latest spots, the music they feature, and even touch on some other memorable tech commercials you might have seen during the big game, like Microsoft's star-studded Surface Pro ads.
Let's turn up the volume and find that track.
1. The Music of Jeep's Recent Big Game Commercials
Jeep's advertising strategy often relies on nostalgia, warmth, and a sense of adventure, and their choice of music is critical to creating that feeling. Here are the songs from their most recent high-profile commercials.
Super Bowl LX (2026): "Billy Goes to the River"
If you saw a heartwarming spot featuring a familiar singing fish, you witnessed "Billy Goes to the River." This commercial masterfully tapped into internet culture and nostalgia.
The Song: "Take Me to the River"
The Artist: Originally by Al Green, this commercial features the iconic cover version by the singing Big Mouth Billy Bass toy.
Why it Works: Using the Billy Bass version of this soul classic is pure genius. It's instantly recognizable, humorous, and evokes a powerful sense of shared cultural memory. The unlikely source of the music mirrors the commercial's surprising and charming narrative.
Watch it here:
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Super Bowl LIX (2025): "Owner's Manual"
This commercial was impossible to miss, featuring a true Hollywood legend.
The Star: The ad starred Harrison Ford , bringing his iconic gravitas and dry wit to the Jeep brand.
The Music: While the focus was heavily on Ford's narrative, the music played a subtle but key supporting role, underscoring the themes of heritage and reliability.
Watch it here:
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Super Bowl LVII (2023): "Electric Boogie"
This commercial was pure energy and fun, getting everyone on their feet.
The Song: "Electric Boogie (Electric Slide)"
The Artist: Marcia Griffiths (featuring Shaggy)
Why it Works: Jeep tapped into the universal wedding reception and party favorite. The "Electric Slide" is a song everyone knows, and its infectious rhythm perfectly matched the commercial's joyful, community-focused vibe, showing a convoy of Jeeps joining in the fun.
Watch it here:
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2. Other Unforgettable Commercials: Microsoft Surface Pro Stars
Jeep isn't the only brand creating buzz during the Big Game. Microsoft has also been making waves with a series of clever and star-studded commercials for the Surface Pro. If your search for Jeep ads led you to some familiar faces in tech spots, here's who you saw.
Justin Long Returns ("What? Things Change!")
In a move that broke the internet, Microsoft brought back Justin Long —the beloved actor who famously played "I'm a Mac" in Apple's long-running campaign. The self-aware humor is the core of the ad, as Long, the former face of Mac, now explains why he uses a Microsoft Surface Pro with Copilot+ AI. It's a brilliant statement on how technology and opinions evolve.
Watch the main skit:
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Surface Pro AI (featuring Vampire Weekend)
Another Microsoft spot focused on the powerful AI capabilities of the new Surface Pro. This commercial features music from the acclaimed indie band Vampire Weekend , adding a cool, contemporary feel to the high-tech visuals.
Watch the AI-focused ad:
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NFL Stars on the Sidelines
As an official NFL sponsor, Microsoft regularly features football stars using Surface devices for real-time strategy. A recent spot features young stars Sauce Gardner and Garrett Wilson of the New York Jets, showcasing how the technology is used to gain a competitive edge.
Watch the NFL ad:
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3. How to Find a Song from Any Commercial
Sometimes, you catch an ad but miss the name. Here's a quick guide to identifying that tune next time:
Use Music Recognition Apps: Shazam and SoundHound are your best friends. Open the app as soon as the commercial starts.
Check YouTube Comments: The official commercial upload on YouTube is a goldmine. The top comment is often someone asking for or providing the song name.
Search with Key Lyrics: If you caught a line like "Take me to the river," type that into Google along with "commercial song."
Visit Ad Music Databases: Websites like Tunefind and Adtunes specialize in cataloging music from TV shows and commercials.
4. Quick Reference: All Commercial Links
For easy access, here's every video mentioned in this article:
Jeep Commercials:
"Billy Goes to the River" (2026):
Watch YouTube video"Owner's Manual" with Harrison Ford (2025):
Watch YouTube video"Electric Boogie" (2023):
Watch YouTube video
Microsoft Surface Commercials:
Justin Long "What? Things Change!":
Watch YouTube videoSurface Pro AI with Vampire Weekend:
Watch YouTube videoNFL Stars Sauce Gardner & Garrett Wilson:
Watch YouTube video
The Power of a Perfect Soundtrack
Whether it's Al Green sung by a novelty fish, the "Electric Slide" getting a convoy moving, or indie rock underscoring AI innovation, the right song transforms a commercial from a simple advertisement into a cultural moment. It creates an emotional shortcut, connecting the viewer's feelings about the music directly to the brand.
Jeep understands this deeply. Their choices range from legendary actors like Harrison Ford to iconic songs that span generations. This strategy ensures their commercials aren't just watched—they're felt and remembered.
Microsoft, too, has mastered the art of the celebrity endorsement, from Justin Long's self-referential humor to authentic NFL partnerships. These commercials become part of our cultural conversation, making us laugh, think, and ultimately remember the product.
Why Music Matters in Advertising
The psychology behind commercial music is fascinating. When we hear a song we love, our brains release dopamine—the same chemical associated with pleasure and reward. By pairing their brand with music that makes us feel good, companies create a powerful subconscious association.
Nostalgia Marketing: Songs like "Take Me to the River" (in its Billy Bass form) tap into collective memories. The Big Mouth Billy Bass was a cultural phenomenon in the early 2000s. By resurrecting it, Jeep triggers warm, funny memories in millions of viewers.
Universal Appeal: The "Electric Slide" is perhaps the most democratic song in existence. It doesn't matter your age, background, or music taste—everyone has done this dance at a wedding. Jeep used that universality to create a commercial that felt inclusive and joyful.
Contemporary Cool: Vampire Weekend's inclusion in the Microsoft Surface ad signals that this technology is for the culturally savvy. It's a shorthand for "this product is current, hip, and connected to modern creativity."
Emotional Depth: The Harrison Ford spot used music to underscore gravitas. You don't need lyrics when you have Ford's voice and a cinematic score—the music tells you this is important.
Frequently Asked Questions
Q: What is the song in the 2026 Jeep commercial with the singing fish?
A: It's "Take Me to the River" performed by the Big Mouth Billy Bass. The original version is by Al Green.
Q: Who is the celebrity in the 2025 Jeep commercial?
A: Harrison Ford stars in the "Owner's Manual" commercial for Jeep.
Q: What band is featured in the Microsoft Surface AI commercial?
A: The commercial features music from the indie band Vampire Weekend.
Q: Is Justin Long really promoting Microsoft after being the face of Apple?
A: Yes! His "What? Things Change!" campaign directly addresses his Apple past with self-aware humor.
Q: Do NFL players actually use Surface tablets during games?
A: Yes. Microsoft is an official NFL sponsor, and players and coaches use Surface devices on the sidelines to review plays in real-time.
Q: How can I find a song from a commercial if Shazam doesn't recognize it?
A: Try searching YouTube comments, using lyric searches on Google, or checking ad music databases like Tunefind.
Q: Are the songs in these commercials available on Spotify?
A: Many are! The original "Take Me to the River" by Al Green is widely available, as is "Electric Boogie." Original scores composed specifically for commercials may not be available on streaming platforms.
The Evolution of Super Bowl Music
Super Bowl commercials have become a genre unto themselves, and music plays an increasingly important role. In the early days, ads often used generic jingles composed specifically for the brand. Today, the approach is more sophisticated:
Licensing Classics: Using beloved songs creates instant emotional connection. When you hear "Take Me to the River," you're not just hearing a song—you're hearing decades of cultural history.
Discovering New Artists: Some artists have broken through because of Super Bowl placements. A well-placed song can launch a career.
Original Compositions: Some brands commission original scores to ensure the music perfectly matches their narrative. This is especially common for emotional, cinematic ads.
Artist Collaborations: Sometimes the artist becomes part of the story, like Sisqó appearing in the Toyota "Thon Song" parody.
What Makes a Super Bowl Song Memorable?
Not every song used in a Super Bowl commercial becomes iconic. The ones that stick share certain qualities:
1. Instant Recognition
The Billy Bass version of "Take Me to the River" is recognizable within seconds. That's the goal.
2. Emotional Resonance
Whether it's joy ("Electric Slide"), nostalgia (Billy Bass), or gravitas (Harrison Ford's score), the music must make you feel something.
3. Fit with Visuals
The music and visuals must work together seamlessly. In the best commercials, you can't imagine one without the other.
4. Shareability
Songs that make people want to rewatch and share the commercial extend its life far beyond the Super Bowl broadcast.
Conclusion
Next time you're watching the big game and an ad gives you chills or makes you smile, you'll know there's a good chance the perfect song is doing its job. From Jeep's nostalgic soundtracks to Microsoft's star-powered tech spots, these commercials are designed to entertain, inform, and stick in your memory.
Whether you came here looking for that catchy Jeep jingle or ended up discovering Justin Long's hilarious return to advertising, we hope this guide helped you find exactly what you were searching for.
The right song doesn't just accompany a commercial—it elevates it, transforms it, and makes it unforgettable. Jeep and Microsoft understand this deeply, and their 2026 campaigns prove that music remains one of the most powerful tools in the advertiser's toolkit.
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