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Video courtesy of Ispot
Release Date: 2026-01-23
The “Start Strong” commercial focuses on Planet Fitness’s New Year promotion, showcasing individuals engaging in gym workouts and fitness classes to symbolize renewal, motivation, and a fresh start. Visual and verbal cues highlight the special offer of joining for only $1 down and $15 per month, emphasizing affordability and accessibility. The ad uses upbeat scenes, energetic pacing, and motivational messaging to connect with viewers looking to kick off the year focused on personal improvement and health. (AbanCommercials)
The primary objective of this video is to inform and motivate audiences about Planet Fitness’s limited-time New Year offer. It aims to lower barriers to fitness by highlighting a simple, low-cost sign-up option, making gym membership feel achievable for more people. The value for viewers lies in seeing fitness portrayed as inclusive, positive, and affordable — encouraging them to act on their New Year’s resolutions and start the year strong with a supportive gym environment. (AbanCommercials)
| Element | Detail |
|---|---|
| Video Title | Planet Fitness – Start Strong: $1 Down, $15 a Month |
| Author / Channel | Planet Fitness / iSpot.tv |
| Publication Date | January 2026 |
| Duration | ~30 seconds |
| Category | Health & Fitness / Gym Promotion |
| SEO Keywords | Planet Fitness Start Strong, $1 Down $15 a Month, Planet Fitness ad 2026, affordable gym membership |
(*Duration and category based on iSpot data and typical TV commercial formats.) (iSpot)
Affordable fitness motivation: Showcases a compelling New Year deal that encourages viewers to pursue health goals without high cost. (AbanCommercials)
Motivational tone: Energetic visuals and messaging foster a sense of possibility and empowerment as the new year begins. (AbanCommercials)
Inclusive branding: Reinforces Planet Fitness’s reputation as a judgment-free, accessible gym for people at all fitness levels. (Mobility Suite)
Main Keyword
Planet Fitness Start Strong $1 Down $15 a Month
Variations & Long-Tail Keywords
Planet Fitness ad 2026
Planet Fitness gym membership promo
New Year fitness commercial
Affordable gym offer Planet Fitness
Related to the Topic
Planet Fitness New Year promotions
Fitness motivation ads
Gym membership campaigns
The “Start Strong: $1 Down, $15 a Month” campaign from Planet Fitness connects directly with common New Year fitness ambitions by presenting an inexpensive, inviting way to join a gym and begin a healthier routine. Through lively visuals and a focus on accessibility, the ad motivates viewers to embrace 2026 with confidence and take advantage of a deal designed to make fitness more reachable. Whether you’re planning your own fitness journey or interested in effective promotional advertising, this spot is a strong example of motivation meets affordability in health and wellness marketing. (AbanCommercials)
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