Last Adverts 2024 on TV
Wilkinson Sword Transformers : The Last Knight - Hydro Advert
Nikon COOLPIX W300: Time-lapse sample video Advert
Evans What To Wear To The Beach Advert
HomeAway Kidpinions: Where do you want to go on vacation? Advert
Iceland #PowerofFrozen - Brings you prawns for your Summer eating Advert
Liberty Insurance Ready For the Real Road Advert
NSPCC Gwyliwch: Fidio Stori Mia Advert
L´oreal Men Expert Be Invincible with Invincible Sport starring Lewis Hamilton Advert
Captain Morgan Captain, Captain - Is this a joke? - Live Like the captain - Rio Ferdinand and Eoin Morgan Advert
Iceland Eat the Week - The Sporty Family Advert
Electric Ireland Stay Happy Advert
Pepsi MAX UEFA Champions League Final Opening Ceremony Advert
Alcatel British Style Collective is coming... Advert
Co-op 100% Fresh British Meat - Food #TheCoopWay Advert
PUMA Running - Ville & Réflexion Advert
Argos May 30 - Airbed Piñata - #GetItToday Advert
Aston Martin For the love of beautiful Advert
Money Supermarket What is a reward credit card? Advert
Dunnes stores Carolyn Donnelly The Edit - Summer 2017 Advert
Skoda Made for Ireland Advert
Argos May 29 - Frog Man - #GetItToday Advert
Suzuki Saturdays with Ant & Dec – Unseen Bits Advert
Benefit Cosmetics Benefit Hoola - Have a Staycation with Hoola Advert
Adidas Leo Messi - The Breakdown Advert
Rolls-Royce The Pinnacle of Bespoke Advert
Vodafone No Roaming Charges - The Excuse Advert
Vodafone No Roaming Charges - The Wedding Advert
SPAR Bank Holiyay - Stella Artois Advert
L´oreal Revive the Look of Day 1 Colour & Shine - Préférence Infinia Advert
L´oreal Excellence Crème Julianne Moore Advert
L´oreal Excellence - Andie MacDowell - Crème Advert
Adidas Football Introducing NEMEZIZ Advert
Dorset Tea Grow the Sunshine Advert
Warwick Castle Wars of the Roses Live Advert
Purplebricks Tea Break (Remix) Advert
Purplebricks Evening Class - mud Advert
The UK TV advertising landscape has been rapidly shifting over the past few years, with a number of new, innovative and engaging campaigns taking up the airwaves. From products and services that are targeting a younger demographic, to campaigns that are making use of the latest technology, UK TV adverts are getting increasingly creative and entertaining.
One of the biggest changes to UK TV advertising has been the emergence of the internet-based adverts. These are often shorter, less expensive and more targeted than the traditional TV ads, which has allowed companies to reach a wider audience in a more cost-effective way. The most recent internet-based adverts on UK TV have been for the travel industry, with campaigns for Expedia, Booking.com and Virgin Holidays all taking up the airwaves.
New technology has also enabled companies to make use of more interactive elements in their ads, as well as a wider range of visuals. Samsung’s ‘Unbox Magic’ adverts, for example, use augmented reality to show a range of new products being opened up in front of the viewer, while other adverts are making use of animations and clever graphics to deliver their message.
The most recent adverts on UK TV have also been embracing the ‘storytelling’ trend, with campaigns like those from the BBC and Sky focusing on the characters and stories behind their respective brands.
Finally, the latest wave of UK TV ads have been focussing on being more socially conscious. From campaigns that are encouraging people to shop locally, to campaigns that are highlighting the importance of sustainability, companies are now increasingly using their adverts as a way of promoting positive change.
Overall, the most recent adverts on UK TV are showcasing the creativity and innovation that is currently driving the UK advertising industry. From internet-based adverts, to more interactive and socially conscious campaigns, UK TV adverts are getting increasingly sophisticated and engaging.