Swarovski Commercial Crystal on the Catwalk Koché PFW AW20 2025

VIDEO Swarovski Crystal on the Catwalk Koché PFW AW20 TV commercial 2020 • Koché debuted its Autumn/Winter 2020 collection at Paris Fashion Week, with support from Swarovski in the form of over 100,000 glittering crystals. The collaboration with designer Christelle Kocher forms part of Swarovski’s ongoing #CrystalOnTheCatwalk initiative to support inspirational fashion talent. #crystalonthecatwalk #swarovskicreativecollaborations #swarovski #koche #pfw #aw20 00:01 you know crochets we're here but mixings 00:03 is Cuchillo spirit with straighter and 00:06 spot where vibe is open to every kind of 00:08 people that weekend of January we can of 00:10 body shape and also very accessible oh 00:13 hello I'm crystal Cortes i neva crochet 00:16 super happy to present you my for winter 00:19 2020 here in Paris Fashion Week so the 00:26 denim which is very one of the more 00:29 democratic government that you know that 00:32 everybody having the Wardrobe I wanted 00:34 to treat differently the embroidered 00:37 with Swarovski make it very very 00:40 precious so we kept little flowers of 00:42 jeans and laser and we mix it together 00:46 with a crystal Swarovski to create this 00:48 kind of lacy pattern the desert is very 00:51 unique and very special mixing you know 00:54 like a small fashion world with 00:57 something more you know more real and 00:59 more approachable and I think that makes 01:01 the fashion also more open the show and 01:05 as a casting the person were gonna be 01:08 wearing the clothes we feel also part of 01:11 my city is something quite real but also 01:15 very inspiring is all very strong voice 01:18 from gas the mixing also with 01:22 model and it's always pretty a very good 01:26 energy and something approachable or 01:29 [Music] 01:31 firm when I think of of them the 01:34 lachemann of the cars of the user 01:36 crystal become often at the beginning as 01:39 if I wait for me give me a lot of idea 01:41 of the shape - oh I can make it fresh 01:43 and cool something that I wouldn't never 01:45 seen before gradually to work we try we 01:50 challenge our you knows embroidered and 01:52 the team to make something very special 01:55 toward the end of my collection I'm 01:58 already start as ID for the next one 02:00 because for me is nice to think as a 02:03 continuation actually why now I'm 02:05 already thinking of the mood I want for 02:07 September- advertisement spot 2020