The latest commercial for the Papa Murphy’s Jalapeño Popper Pizza introduces a spicy, appetizer-inspired twist to the brand’s famous take-and-bake lineup. As part of the "Papa’s Picks" campaign for early 2026, this video highlights the brand's unique approach to freshness—preparing the pizza in-store but leaving the final bake to the customer for that perfect, straight-from-the-oven experience.
This video is highly relevant to pizza lovers and home entertainers looking for a "crave-forward" meal that balances convenience with gourmet flavors. By focusing on the DIY finishing touch of a cream cheese packet, the Papa Murphy’s Jalapeño Popper Pizza advertisement showcases how the brand empowers customers to create a restaurant-quality appetizer experience in their own kitchens.
🌟 Section 1: What is the video about?
The commercial is a high-energy, visual showcase of the new limited-time offering. It emphasizes the "bold heat" and "creamy finish" that defines the jalapeño popper flavor profile.
Product Assembly: Close-up shots of the garlic butter base, spicy jalapeño ranch, and crispy bacon.
The Signature Step: A focus on the unique cream cheese packet included with every order, which customers drizzle over the pizza before baking.
The "Papa’s Picks" Value: Highlighting the competitive pricing of the pizza as a premium yet affordable family meal option.
🎯 Section 2: Main Message or Purpose
The objective of this video is to inform and inspire viewers to try a bold new flavor during the limited-time promotional window (February 23 – March 22, 2026). The value provided is the promise of a "hot-at-home" meal that maintains the integrity of spicy jalapeños and crispy bacon, which often lose their texture during traditional delivery. It positions Papa Murphy's as the ultimate "dinner hack" for busy families who refuse to sacrifice quality for speed.
📊 Section 3: Key Video Data
| Element | Detail |
| Video Title | Jalapeño Popper Pizza: Papa’s Picks |
| Author / Channel | Papa Murphy’s Pizza |
| Publication Date | February 23, 2026 |
| Duration | 0:30 |
| Category | Food & Beverage / QSR |
| SEO Keywords | Papa Murphy’s 2026, Jalapeño Popper Pizza, Take ‘n’ Bake, Papa’s Picks |
🎁 Section 4: Reasons to Watch
Appetizer Fusion: See how a classic jalapeño popper is transformed into a full-scale pizza meal.
Baking Tips: Understand the importance of the cream cheese "finishing touch" that sets this pizza apart from standard menu items.
Limited-Time Offer: Visual confirmation of the ingredients and value pricing ($12.99) to help you decide on your next family dinner.
🔑 Suggested Keywords
Papa Murphy’s Jalapeño Popper Pizza (Main Keyword)
Take and bake pizza deals 2026
Papa’s Picks menu updates
Best spicy pizza recipes
Hidden Valley Ranch pizza seasoning
✨ Conclusion
The Papa Murphy’s Jalapeño Popper Pizza commercial successfully captures the excitement of a seasonal launch by leaning into bold flavors and the brand's signature "bake-at-home" flexibility. Whether you are a fan of spicy heat or looking for a fun twist on a classic pizza night, this ad proves that Papa Murphy’s continues to lead the way in unconventional, high-value dining.