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Release Date: 2026-01-20
The Ohio Lottery Ultimate $5,000,000 commercial promotes a $50 scratch-off ticket that gives players a chance to win big — with prizes ranging from modest payouts up to a massive $200,000 per year for 25 years (a total of $5,000,000). This premium scratch-off game launched in January 2026 and quickly became one of the state’s most talked-about lottery offerings thanks to its huge potential payout and exciting prize structure. (Ohio Lottery)
The ad typically taps into the thrill of instant win possibilities, targeting viewers who enjoy lottery games and dream of life-changing winnings — all while underscoring the simple experience of scratching for luck that Ohio Lottery players know well.
The video spot for Ultimate $5,000,000 centers on the excitement and suspense of playing a high-stakes lottery scratch-off ticket. Viewers see scenes of people engaging with the ticket — scratching off symbols and numbers — paired with dynamic music and graphics to convey the rush of potentially uncovering a $5 million top prize. Even though the commercial isn’t fully described by archives, Ohio Lottery scratch-off ads typically show players savoring those instant “did I win?” moments that make these games appealing.
The game itself has a broad range of prize levels, with the most prominent being:
$200K per year for 25 years (top prize) — six such grand prizes are still unclaimed as of mid-January 2026.
$50,000 — one of the larger cash payouts with 98 prizes remaining.
$10,000 and $5,000 — plentiful mid-tier prizes.
Smaller denominations like $1,000 and $500 which are much easier to win. (Ohio Lottery)
The primary goal of this commercial is to build excitement and awareness about a newly-released premium scratch-off game that offers some of the largest prizes available in Ohio Lottery history. Unlike simpler, lower-priced games, Ultimate $5,000,000 is positioned as a big-money experience — a chance for players to leap toward financial dreams with a single ticket purchase.
The video encourages:
Playing responsibly — reminding viewers this is a game of chance.
Getting tickets soon — because the top prizes (especially the six $200K-per-year annuity wins) are limited.
Engagement with the lottery experience — fueling the thrill of scratching off in anticipation of a big reveal.
| Element | Detail |
|---|---|
| Game Name | Ultimate $5,000,000 |
| Ticket Price | $50 |
| Top Prize | $200,000 per year for 25 years (equal to $5,000,000) |
| Overall Odds | 1 in 3.61 to win a prize |
| Notable Prizes Remaining | 6 top prizes, ~98 $50,000 prizes, ~488 $10,000 prizes |
| Category | Ohio Lottery Scratch-Off Ticket |
| Launch Date | January 6, 2026 |
Here’s why this commercial and the game itself are compelling for viewers:
High stake potential: The prospect of winning $200,000 a year for 25 years captures the imagination of players who dream of long-term financial security. (Ohio Lottery)
Wide prize range: Even if the top prize is rare, there are many other payout levels — from $100 up to $50,000 — that can make the scratch-off worth a shot for casual players. (scratchoffhub.com)
Instant play excitement: Watching someone scratch off their ticket on screen creates a universal “will it be a winner?” suspense that resonates with both frequent and occasional lottery players.
Marketing energy: Lotto commercials like this one use upbeat visuals and pacing to make the lottery feel fun, social, and full of possibility.
Main Keyword:
Ohio Lottery Ultimate $5,000,000 scratch-off
Variations and Long-Tail Keywords:
$50 Ultimate $5,000,000 Ohio Lottery ticket
big prize Ohio scratch off commercial
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Related Topics:
Ohio Lottery scratch-off odds and prizes
best lottery games with high payouts
state lottery win chances explained
The Ohio Lottery Ultimate $5,000,000 $50 scratch-off ad taps into everything that makes instant-win games enticing: big dreams, instant feedback, and the thrill of scratch-and-see action. With a massive top prize structure — including six chances at a $200,000-per-year annuity — this game stands out among Ohio’s scratch-off offerings and gives players something to look forward to scratching. (Ohio Lottery)
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