Nike Commercial Flohio | Against the Grain spot commercial 2024

VIDEO Nike Flohio | Against the Grain TV commercial 2020 • For South London rapper Flohio, the connection between Air Max 90 and Grime culture will resonate forever. Discover how she’s inspired by the O.G.s of the scene to create a new wave. The Air Max 90 was designed for those who go against the grain. The timeless silhouette is back for its 30th anniversary, recrafted to reflect its original design. This is not a remake—it's a reminder. Nike strives to bring innovation and inspiration to every athlete* in the world. (* If you have a body, you are an athlete.) Our mission is what drives us to do everything possible to expand human potential. We do that by creating groundbreaking sport innovations, by making our products more sustainably, by building a creative and diverse global team and by making a positive impact in communities where we live and work. 00:02 It’s a hobby, but I really like this hobby, 00:03 I see this hobby going crazy places, let me just stick at it. 00:09 My community just so happens to be this creative bunch I met in Bermondsey, 00:13 When there is a community of you, there is literally no boundaries. 00:18 I just always wanted to get my hands dirty, 00:25 You’re the creator, you’re the author, 00:27 Do it yourself, no one is going to do it for you. 00:29 Best feeling you know, knowing you’ve just overcome an obstacle by yourself. 00:36 You just got to bring your inner child, got to let your inner child live. 00:42 I’m done with the norm, you know I have my own style, 00:44 I know what I want it to look like, I know what I want it to sound like, 00:47 And if I have to be a rebel to make my voice heard then so be it, 00:54 It’s gonna resonate for ever man.- advertisement spot 2020