Mini Commercial MINI | Big Love from the Rooftops - Rich Tu's Story 2025

VIDEO mini MINI | Big Love from the Rooftops - Rich Tu's Story TV commercial 2021 • At MINI we celebrate all those making the world a little more colourful. MINI USA invited Filipino-American artist Rich Tu to take part in a creative collaboration which sees artists from culturally diverse backgrounds create MINI rooftop designs that articulate their unique voices, culture and perspective on life. As part of the project, Rich created a bespoke MINI rooftop expressing his Filipino heritage. The design incorporates colours from the national flag of the Philippines and encapsulates Rich’s bold visual style, which is inspired by his three passion points: community, social justice, and highlighting the first-generation immigrant experience through self-expression. A percentage of the proceeds from each sale were donated to the American Immigration Council. We're all different, but pretty good together. Find out more: mini.com/minirooftops #MINI #BIGLOVE #MINIRooftops

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