VIDEO Dell XPS 13 - 9380 - Design & Next-Gen InfinityEdge TV commercial 2019 • Justin Lyles, VP of Consumer Design at Dell explains the design details and next gen InfinityEdge display behind the new XPS 13. 00:00 [Justin Lyles] [VP of Consumer Design, Dell] 00:01 For Dell, XPS is our expression of the best thing we can do for our users. 00:05 [THINNER] [LIGHTER] 00:06 [SMALLER] [BETTER] 00:06 [THE NEW XPS 13] 00:07 This year the XPS 13 is thinner, we’ve made it lighter, we’ve made it smaller, we’ve 00:09 innovated every aspect of the product to make it better in every single way. 00:12 [Screen images simulated.] 00:13 The design innovation behind around the XPS brand takes years in the making. 00:16 We look at future trends and future technologies in order to have enough time, enough runway, 00:20 to incubate these to the level of perfection that we’re happy with to make an XPS product. 00:25 We really like the heritage of the black woven carbon fiber. 00:29 We challenged ourselves to do that in white. 00:31 We looked at many different materials, the best solution was a white woven material made 00:35 out of glass. 00:36 The woven glass fiber is a beautiful material and the new XPS 13 is the first product to 00:41 use this innovative material in this way. 00:43 [Screen images simulated.] 00:44 This year the display on the XPS is better than ever before. 00:47 This is what you look at every day, this is how you interface with all your data, all 00:50 your files, all your videos and music. 00:53 We focus on the display in a relentless way. 00:54 We’ve made it brighter; the colors are better. 00:57 Removing the bezels around the display is an obvious solution 01:00 but the engineering innovation to enable that was a huge lift for us. 01:05 So the new XPS 13 has the next gen InfinityEdge display, 01:09 the borders on the product are narrower than ever before and new innovation,such 01:13 as a Rose Gold and woven-glass interior: . 01:15 this XPS is the best we’ve ever designed 01:21 [Color availability may vary by region] [Optional white sleeve sold separately]- advertisement spot 2019
Notes for 223 XPS 13 - 9380 - Design & Next-Gen InfinityEdge
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