Release Date: 2024-07-22
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Bershka Commercial AESTHETIC POETRY Spot


VIDEO BERSHKA AESTHETIC POETRY TV commercial 2024 • BERSHKA | AESTHETIC POETRY BERSHKA and Jamie Reid present the romance of summer in their new editorial. The British creative director captures a story perfect for those who have a stable relationship with trends. Jamie Reid's Neo Romantic girls dream of a past they never lived while embracing an aesthetic that renews the boho style of the early 2000s and combines the old with the contemporary, the delicate with the bold. In an increasingly fast-paced and digital world, they find solace in craftsmanship and authenticity, creating a new scenario through their relationship with fashion. The storyline of the British creative director's latest editorial for BERSHKA is enriched with delicate fabrics that flow softly, leading to an ethereal and romantic silhouette. Crochet and lace add a touch of delicacy and sophistication, while leather introduces a bold, modern contrast. Ruffles and bows add a touch of femininity and grace, while snake prints infuse a slight air of rebellion. All garments and accessories are available at http://www.bershka.com and in BERSHKA's physical stores.


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