Audi Commercial 2020 RS Q8 Defined: Overview 2025

VIDEO Audi 2020 RS Q8 Defined: Overview TV commercial 2020 • Advanced technology has always been at the very heart of Audi DNA. We have set a standard of excellence with a number of automotive firsts: implementing quattro all-wheel drive in a luxury sedan, introducing lightweight aluminum chassis construction and utilizing LED headlights in production vehicles. Progress is in every decision we make, every technology we invent, every vehicle we build. It’s our past and our future. Our reputation on the road has been amplified by a near-century long record of dominance in Motorsports. Since the 1930s in the days of the silver arrows, Audi has consistently advanced the world of racing through revolutionary technologies, including the legendary Audi 5 cylinder engine and quattro all-wheel drive. Today, our motorsport program consists of Formula E, DTM and World RX. Our North American customer racing program competes in the IMSA WeatherTech SportsCar Championship and Continental Tire SportsCar Challenge with additional teams participating in the Pirelli World Challenge and Touring Car Racing. 00:03 we defined this model in a real early 00:05 stage more exclusive more elegant we 00:09 wanted to have an even more higher 00:11 position car my name is Marcos Evelyn 00:17 and I am part of the Audi Sport product 00:19 marketing team and responsible for the 00:22 Audi RS q8 but we want to have all 00:26 typical RS genes in the car we want to 00:29 have good acceleration values you want 00:31 to of course ensure these performance 00:33 figures we implemented a v8 4 liter 00:36 Biturbo engine we have actually the 00:39 engine from the Lamborghini rose and we 00:40 have a bigger transmission with massive 00:43 800 Newton metres of torque and with 00:45 this power output we are able to 00:47 accelerate the car from 0 to 100 km/h in 00:50 less than 4 seconds 00:53 if you think about our delight we've 00:56 been introducing innovation constantly 00:58 actually thinking out of the box when we 01:01 thought with digitalization is time to 01:03 design out-of-the-box 01:05 my name is Arvind tera I'm the head of 01:07 the light department at Audi when you 01:10 unlock the RSQ it you will have a 01:11 completely different experience you will 01:14 feel the DNA of a despot the light 01:17 segments were most much quicker it will 01:19 come one after the other in a very quick 01:21 sequence and then especially in the rear 01:23 after this quick sequence you will have 01:25 the live band switching on and it makes 01:28 something very special 01:30 the rhythm is completely different is a 01:31 bit like an acceleration is telling you 01:34 you're gonna feel something special 01:41 7d r sq8 we offer our typical now on RS 01:45 Supersport seeds with the honeycomb 01:47 stitching for the first time with the 01:49 massage and the cooling function this is 01:51 completely new in the RS q8 and this 01:53 also gives the card is changeable 01:55 character from driving really sporty to 01:59 driving really comfortable this is 02:01 reflected in our suspension offer as 02:04 well so we have in the RS q either 02:06 standard air suspension and this allows 02:08 the customer to adapt a cup to the 02:10 surface and the training side 02:14 what we of course opened is a kind of a 02:17 new dimension of our s interpretation 50 02:20 RS q8 it is a challenge to make and real 02:23 RS out of this huge body style and huge 02:26 car but in the end we were trying to do 02:29 so and we successfully did 02:33 you 02:44 you- advertisement spot 2020