Apple TV+ Commercial CODA — Behind The Scenes: Creating A Music Video with Deaf West Theatre | Apple TV+ spot commercial 2024
VIDEO apple tv CODA — Behind The Scenes: Creating A Music Video with Deaf West Theatre | Apple TV+ TV commercial 2021 • See behind the scenes of the music video made in collaboration with the actors and artists of Deaf West Theatre. Learn how the creators brought a song to life using choreography and camera work, creating an experience that tugs on the heartstrings of both Deaf and hearing audiences. Watch CODA, now streaming on Apple TV+ https://apple.co/_Coda
Gifted with a voice that her parents can’t hear, seventeen-year-old Ruby (Emilia Jones), is the sole hearing member of a deaf family—a CODA, Child of Deaf Adults. Her life revolves around acting as interpreter for her parents (Marlee Matlin, Troy Kotsur) and working on the family’s struggling fishing boat every day before school with her father and older brother (Daniel Durant). But when Ruby joins her high school’s choir club, she discovers a gift for singing and finds herself drawn to her duet partner Miles (Ferdia Walsh-Peelo). Encouraged by her enthusiastic, tough-love choirmaster (Eugenio Derbez) to apply to a prestigious music school, Ruby finds herself torn between the obligations she feels to her family and the pursuit of her own dreams.
Screenplay by Siân Heder.
Directed by Siân Heder.
Song Credit: “You’re All I Need To Get By” by Emilia Jones
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