Almay Commercial Inside the Almay Makeup Lab: Creating Eyeshadow, Lipstick and More! 2025

VIDEO Almay Inside the Almay Makeup Lab: Creating Eyeshadow, Lipstick and More! TV commercial 2018 • Step inside the Almay lab and meet the scientists who develop the makeup that loves your skin. Learn how Almay chooses the highest quality ingredients for their products and why Almay’s chemists love what they do! ABOUT ALMAY Almay is calling on everyone to love themselves and the way they look, to be their most beautiful, vibrant selves and showcase that in any way they see fit. It’s time to open up the definition of what’s beautiful and stop letting others define it for you. Makeup is so much more than mascara. It’s a way to express what makes you, you. Almay’s products are inspired by you: your best features, your go-to styles. Almay makes makeup that puts your unique beauty on display. Since 1931, Almay has been the first hypoallergenic, fragrance-free cosmetic line. Part science. Part self-expression. Almay has always led the way. In 2017, Almay is going worldwide. In the next few years, Almay is looking to expand shades, embrace change, and empower self-expression in every stroke. The new motto is: “More options and less rules.” The latest lineup: foundations that are anything but basic, textured shadows for shifting moods, bold brows that outlast any trend. And that’s just the beginning. 00:00 [Music] 00:05 I'm dears my name is Gabby 00:08 Amaya Matos hi I'm Suzy I came to this 00:14 country when I was 21 and the only 00:16 language I knew was science 00:18 [Music] 00:23 there are over 10,000 ingredients out 00:26 there and two of these we use only 500 00:29 select versions as some of the sensitive 00:33 skin myself I have a strong incentive to 00:35 make makeup that people always trust use 00:40 a variety of techniques to contrast 00:42 Shea's don't use elements like pearls to 00:44 craze something more had to go we use 00:45 ingredients at a very pure level 00:48 sometimes something transforms into 00:50 something so beautiful that you weren't 00:51 expecting you know there really is a 00:54 reason that this brand has been around 00:56 for a hundred years and is still going 00:58 strong - advertisement spot 2018