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Adidas Originals ORIGINAL is never finished - Sneakerheads TV Commercial ad advert 2017

Release Date: Jan-2017
Adidas Originals
Adidas Originals TV Commercial • Adidas Originals advertsiment • ORIGINAL is never finished - Sneakerheads • Adidas Originals ORIGINAL is never finished - Sneakerheads TV commercial • adidas Originals pays tribute to the masked vigilantes throughout history, by re-interpreting their iconic NMD sneakers into modern day tribal masks. We watch as a group of modern day urban nomads gyrate to the beat of Frank Sinatra’s ‘My Way’.

Gary Lockwood aka Freehand Profit came up in the DMV area as a lifelong artist with a passion for Hip-Hop, graffiti, sneakers and art. In 2005 he graduated from the Corcoran School of Art & Design with a Bachelor's in Fine Arts.

Freehand Profit - MASK365. In the search for new materials he began creating gas masks from deconstructed sneakers.


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Adidas Originals Commercial 2017



Adidas OriginalsORIGINAL is never finished - Sneakerheads  Commercial

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