Adidas Originals ORIGINAL is never finished - The Rebirth of Venus TV Commercial ad advert 2017
Release Date: Jan-2017
Adidas Originals TV Commercial • Adidas Originals advertsiment • ORIGINAL is never finished - The Rebirth of Venus • Adidas Originals ORIGINAL is never finished - The Rebirth of Venus TV commercial • One of the most reinvented pieces of art, the Birth of Venus by Sandro Botticelli painted in the mid 1480s, gets reinvented once more by adidas Originals and artist/photographer Petra Collins.
The iconic symbol of beauty is subverted and taken further in this stunning sequence, which features glitches and overlays that bridge the past and the present. We first see Petra Collins morph between the original painting as she takes a selfie. Finally ending on a visually stunning image of the new perception of beauty, captured above a burning digital wasteland.