adidas TV Advert • adidas advertsiment • Iniki with Sofia Richi • adidas Iniki with Sofia Richi TV Advert • INIKI is born from the clash between a retro
upper and a modern sole unit. An evolution
of style. Uncompromising and new.
When music, fashion and art collide, tribes
of people clash to create new movements.
This energy embodied London 40 years ago
and still lives on today. INIKI thrives on this