Last Adverts 2024 on TV
Vitality introduces reward partner Ocado Advert
IBIS Hotels Everybody's Famous Advert
M&S Food: Adventures in Wonderfood 2017 Advert
M&S LINGERIE: GET FIT WITH ROSIE Advert
Aldi Make Everyday Amazing this January Advert
Dairylea Feed the Fun - Pepperoni Advert
Premier Inn The Presentation Advert
Aldi Britain’s Best Value Supermarket, welcomes Duncan the Duck Advert
Debenhams Elemis Skin Solutions Advert
Lidl #LidlSurprises: British Sliced Curly Kale Advert
Max Factor Natural Make-Up Look: Max Factor Lasting Performance Foundation Advert
Beagle Street Life Insurance Jan 2017 Advert
Valeo Cruise4U Hands off Tour Advert
Oak FurnitureLand Biggest Ever Winter Sale Advert
Alpro Shake up breakfast Advert
Alpro How do you Alpro at breakfast? Advert
Alpro 3 easy ways to enjoy breakfast Advert
Money Supermarket Dave’s Car Squad #EpicSquads Advert
Aldi Britain’s Best Value Supermarket, welcomes two deer Advert
Furniture Village Sale - Early Bird Offers End Sunday Advert
Iceland Exclusive to Iceland, the Slimming World range Advert
Iceland Start every day with one of your 5 a day Advert
Mazda Jinba Ittai, Togetherness Advert
Mazda MX-5 RF Drive Together Advert
Freesat Unbelievably good Advert
Premier Foods Mr Kipling Everyday Favourites - Angel Slices - the tattoo Advert
Pizza Hut Delivery £14 Deal Advert
New Look SPORT – NEW COLLECTION AVAILABLE NOW Advert
British Airways High Life Entertainment – January 2017 Advert
Enterprise Rent-A-Car Brad & Dave – Strange Advert
Gala Bingo Penny Bingo Advert
LV= Liverpool Victoria Over 50's Life Insurance TV advert: Surround Yourself 2017 Advert
HSBC Voice ID The Secret Den Advert
McDonalds Saver Menu - The man with the leaf sweeper drying his wife's hair Advert
Sainsburys Christmas Karaoke Advert
B&M Healthy Appliances Advert
The UK TV advertising landscape has been rapidly shifting over the past few years, with a number of new, innovative and engaging campaigns taking up the airwaves. From products and services that are targeting a younger demographic, to campaigns that are making use of the latest technology, UK TV adverts are getting increasingly creative and entertaining.
One of the biggest changes to UK TV advertising has been the emergence of the internet-based adverts. These are often shorter, less expensive and more targeted than the traditional TV ads, which has allowed companies to reach a wider audience in a more cost-effective way. The most recent internet-based adverts on UK TV have been for the travel industry, with campaigns for Expedia, Booking.com and Virgin Holidays all taking up the airwaves.
New technology has also enabled companies to make use of more interactive elements in their ads, as well as a wider range of visuals. Samsung’s ‘Unbox Magic’ adverts, for example, use augmented reality to show a range of new products being opened up in front of the viewer, while other adverts are making use of animations and clever graphics to deliver their message.
The most recent adverts on UK TV have also been embracing the ‘storytelling’ trend, with campaigns like those from the BBC and Sky focusing on the characters and stories behind their respective brands.
Finally, the latest wave of UK TV ads have been focussing on being more socially conscious. From campaigns that are encouraging people to shop locally, to campaigns that are highlighting the importance of sustainability, companies are now increasingly using their adverts as a way of promoting positive change.
Overall, the most recent adverts on UK TV are showcasing the creativity and innovation that is currently driving the UK advertising industry. From internet-based adverts, to more interactive and socially conscious campaigns, UK TV adverts are getting increasingly sophisticated and engaging.