Last Adverts 2024 on TV
Harvey Norman Half Yearly Clearance on Mattresses & Bedding Advert
Smart Electro For Two Cars - photocopier Advert
Ariel How to Remove Fruit Stains from Clothes Advert
Virgin active PUNCH The New Boxing HIIT Class Advert
PRO:VOKE Liquid Blonde - The treasure of the mermaid Advert
Ariel How to Remove Nail Polish Stains from Clothes Advert
Dulux Be Bold & Architectural with 2016 Colour of the Year, Cherished Gold Advert
Tic Tac Despicable Me 3 Advert
Apple iPad Pro A whole new kind of computer Advert
SEAT The All-new Ibiza - Start Moving Advert
O2 Free Wifi Calling Advert
O2 Free O2 Wifi Hotspots Advert
O2 Free European Roaming Advert
SIXPAD Dina Asher-Smith Training gear Advert
Qatar Airways Discover Nice Together Advert
Opel COMPETITION: Win the Ampera-e! What is in the trunk? Advert
Renault Various on the Hill at the Goodwood Festival of Speed 2017 Advert
Unibet The Aston Villa 2017/18 Kit Advert
Uber Philippines #BeforeUBER Kasama Advert
Mercedes Benz The C-Class Cars UK Advert
Smart electric drive smart Advert
Google Home: What we're asking in June - What is a let in tennis? Advert
Toyota Hybrid Guarantee 172 Car Deals Advert
Toyota Make the smart choice for 172 - New Car Deals Advert
Branston Please The Cheese & Pickle Advert
seriously strong There’s cheddar, then there’s Creamy Medium Advert
seriously strong There’s cheddar, then there’s Strong Extra Mature Advert
seriously strong There’s cheddar, then there’s Creamy Mature Advert
Unibond sealant Re-New Advert
Ariel Child Safety Message Advert
Ariel Do-the-POD 3in1 PODS Advert
Suzuki Travel without a suitcase Advert
GOODWIN SMITH HEBDEN NAVY Advert
GOODWIN SMITH HEBDEN BORDO Advert
Samsung Galaxy S8 Official TVC: New Normal Advert
Vauxhall #PyjamaMamas New Crossland X Advert
The UK TV advertising landscape has been rapidly shifting over the past few years, with a number of new, innovative and engaging campaigns taking up the airwaves. From products and services that are targeting a younger demographic, to campaigns that are making use of the latest technology, UK TV adverts are getting increasingly creative and entertaining.
One of the biggest changes to UK TV advertising has been the emergence of the internet-based adverts. These are often shorter, less expensive and more targeted than the traditional TV ads, which has allowed companies to reach a wider audience in a more cost-effective way. The most recent internet-based adverts on UK TV have been for the travel industry, with campaigns for Expedia, Booking.com and Virgin Holidays all taking up the airwaves.
New technology has also enabled companies to make use of more interactive elements in their ads, as well as a wider range of visuals. Samsung’s ‘Unbox Magic’ adverts, for example, use augmented reality to show a range of new products being opened up in front of the viewer, while other adverts are making use of animations and clever graphics to deliver their message.
The most recent adverts on UK TV have also been embracing the ‘storytelling’ trend, with campaigns like those from the BBC and Sky focusing on the characters and stories behind their respective brands.
Finally, the latest wave of UK TV ads have been focussing on being more socially conscious. From campaigns that are encouraging people to shop locally, to campaigns that are highlighting the importance of sustainability, companies are now increasingly using their adverts as a way of promoting positive change.
Overall, the most recent adverts on UK TV are showcasing the creativity and innovation that is currently driving the UK advertising industry. From internet-based adverts, to more interactive and socially conscious campaigns, UK TV adverts are getting increasingly sophisticated and engaging.