Last Adverts 2024 on TV
MICHELIN Pilot Sport 4 S Advert
Childcare.co.uk iPhone App Promo Advert
ZADIG & VOLTAIRE PRING / SUMMER 17 Advert
Plusnet Can't help but help - £20 for 18 months + £50 cashback Advert
Secret Escapes Hotels Live Deals Feb '17 - Save up to 32% Advert
Funky Pigeon Valentine's Day 2017 Advert
Land Rover Discovery Sport: Boot Space Advert
SPAR Fruit & Veg - 1/2 PRICE SALE Advert
LG PH4 Portable Bluetooth Speaker Advert
LG PH2 Portable Bluetooth Speaker Advert
Foot Locker adidas present EQT Advert
Oak FurnitureLand January Sale Ends Sunday Advert
Hyundai Click to Buy - Click for simplicity Advert
Jaguar F-PACE British Intelligence with Stephen Hawking Advert
Nestle Breakfast Cereals - cheerios - shredded Advert
Air Wick Freshmatic Pure Range Advert
Dulux Rochelle Humes - Colour of the Year Ambassador for Denim Drift Advert
Sainsburys Food Dancing - Yum Yum Yum Advert
LeoVegas Win £1000 #RedorBlack Cab Advert
Ribena Minis - don’t need to worry so much about mess - Less spill less mess Advert
Samsung S7 edge Get ready for the year ahead Advert
AXA Insurance The nun typing on her phone during Mass - don't text and drive Advert
Santander Here to help you prosper Advert
Aldi Britain’s Best Value Supermarket, never too steep Advert
AA Get breakdown cover this winter from just £39 Advert
Claires JoJo Siwa Valentine's Day Bow Advert
Harley-Davidson Battle of the Kings III Advert
Rolls-Royce Wraith: Grand Touring, Redefined - Ed Westwick Advert
IBIS Do not disturb Advert
Deezer as Manchester United’s Official Music Partner - Rio Ferdinand, Paul Pogba Advert
Oral B Star Wars Electric Toothbrush for kids Advert
HM Government Own Your Home - Open the door to owning your own home Advert
Virgin Media Full House - See Our Bundle - Virgin TV V6 Box Advert
Rimmel London Wonderfull Argain Oil - Georgia May Jagger Advert
Lidl Breaded Cod? OR Breaded Cod and Chips for Four? Advert
The UK TV advertising landscape has been rapidly shifting over the past few years, with a number of new, innovative and engaging campaigns taking up the airwaves. From products and services that are targeting a younger demographic, to campaigns that are making use of the latest technology, UK TV adverts are getting increasingly creative and entertaining.
One of the biggest changes to UK TV advertising has been the emergence of the internet-based adverts. These are often shorter, less expensive and more targeted than the traditional TV ads, which has allowed companies to reach a wider audience in a more cost-effective way. The most recent internet-based adverts on UK TV have been for the travel industry, with campaigns for Expedia, Booking.com and Virgin Holidays all taking up the airwaves.
New technology has also enabled companies to make use of more interactive elements in their ads, as well as a wider range of visuals. Samsung’s ‘Unbox Magic’ adverts, for example, use augmented reality to show a range of new products being opened up in front of the viewer, while other adverts are making use of animations and clever graphics to deliver their message.
The most recent adverts on UK TV have also been embracing the ‘storytelling’ trend, with campaigns like those from the BBC and Sky focusing on the characters and stories behind their respective brands.
Finally, the latest wave of UK TV ads have been focussing on being more socially conscious. From campaigns that are encouraging people to shop locally, to campaigns that are highlighting the importance of sustainability, companies are now increasingly using their adverts as a way of promoting positive change.
Overall, the most recent adverts on UK TV are showcasing the creativity and innovation that is currently driving the UK advertising industry. From internet-based adverts, to more interactive and socially conscious campaigns, UK TV adverts are getting increasingly sophisticated and engaging.