Last Adverts 2024 on TV
Ford Kuga UK Launch 2017 Advert
McDonalds Steve 40 - Food Quality Advert
Cancer Research UK World Cancer Day 2017 TV Ad On The Day Advert
Max Factor Stella Maxwell in Make-Up Heaven Advert
Premier Foods Batchelors Deliciously Thick Cup-a-Soup - Joey Essex Advert
Bon Prix it's me - 25% off & free standard delivery Advert
Tootoomoo Highest Quality Imports Advert
Azzaro Loris Azzaro Spring-Summer 2017 Couture Collection – Backstage Advert
Pepe Jeans Walk This Way SS17 Campaign Advert
Boots No7 READY for even better results over time UK Advert
SportsDirect Nike Hypervenom 3 Advert
Admiral Insurance Accidents Happen Advert
PokerStars Cristiano Ronaldo vs Dwyane Wade - Drone Challenge #RaiseIt Advert
tesa TACK Transparent Double-sided Adhesive Pads Advert
UROSTEMOL Men for overactive bladder symptoms Advert
BENETTON Spring 2017 Campaign Advert
Dorothy Perkins SS17 Petite Collection - Petite Fashion Advert
Maggi So Juicy Piri Piri Advert
Dorothy Perkins SS17 DP Curve Collection - Plus Size Fashion Advert
Moonpig Valentine's Day 2017 - That perfect gift Advert
Moonpig Valentine's Day 2017 - Animal Attraction Advert
Moonpig Valentine's Day 2017 - Food of Love Advert
Moonpig Valentine's Day 2017 - Making an Entrance Advert
Jaguar XE - The power to move you Advert
ExxonMobil Women In Technology Advert
Interflora Valentine's Day 2017 - No More Excuses Advert
Walkers Crisps Introducing Walkers United - new Sharing pack - Gary Lineker Advert
Budweiser Born The Hard Way Advert
Dove Men+Care Deoderant Advert
Boots Valentine's Day 2017 Advert
Solpadeine Max Soluble Tablets Advert
Volvic New Life #FindYourVolcano Advert
Volvic The Penalty - Eruption - #FindYourVolcano Advert
Volvic The Comeback - Unleashed Advert
Volvic The Key - Up the stairs the girl you like Advert
Volvic Goodnight - The girl in fear of the dark Advert
The UK TV advertising landscape has been rapidly shifting over the past few years, with a number of new, innovative and engaging campaigns taking up the airwaves. From products and services that are targeting a younger demographic, to campaigns that are making use of the latest technology, UK TV adverts are getting increasingly creative and entertaining.
One of the biggest changes to UK TV advertising has been the emergence of the internet-based adverts. These are often shorter, less expensive and more targeted than the traditional TV ads, which has allowed companies to reach a wider audience in a more cost-effective way. The most recent internet-based adverts on UK TV have been for the travel industry, with campaigns for Expedia, Booking.com and Virgin Holidays all taking up the airwaves.
New technology has also enabled companies to make use of more interactive elements in their ads, as well as a wider range of visuals. Samsung’s ‘Unbox Magic’ adverts, for example, use augmented reality to show a range of new products being opened up in front of the viewer, while other adverts are making use of animations and clever graphics to deliver their message.
The most recent adverts on UK TV have also been embracing the ‘storytelling’ trend, with campaigns like those from the BBC and Sky focusing on the characters and stories behind their respective brands.
Finally, the latest wave of UK TV ads have been focussing on being more socially conscious. From campaigns that are encouraging people to shop locally, to campaigns that are highlighting the importance of sustainability, companies are now increasingly using their adverts as a way of promoting positive change.
Overall, the most recent adverts on UK TV are showcasing the creativity and innovation that is currently driving the UK advertising industry. From internet-based adverts, to more interactive and socially conscious campaigns, UK TV adverts are getting increasingly sophisticated and engaging.