Video Opel GT X Experimental: Bold Vision of Opel’s Future advert
Release Date: 2018-08-22
video Opel GT X Experimental: Bold Vision of Opel’s Future Advert 2018 • The GT X Experimental embodies Opel’s values and vision and gives a glimpse of what the future holds for Opel models.
we have a very clear vision of how we want to create a successful future for Opel. Focus on a strong brand identity defined by our values – German, approachable, exciting – plays an integral role in our return to sustainable success. Our Brand Concept shows how these values will come to life in our products in the future. Our engineering and design teams have put this into effect brilliantly in the Opel GT X Experimental. It gives a clear idea of how we at Opel see the mobility of the future.
Pure and bold: This is future Opel design! The GT X Experimental presents innovative technology with sophisticated simplicity. In the GT X Experimental, each usual function, each module of an automobile has been questioned with the aim of achieving purity of design by removing all unnecessary design elements. This is something the design team calls “visual detox”.
The GT X Experimental also reveals the new theme for the front and the rear fascia of future models for the first time. The “Opel Compass” organises the design elements along two strong axes that intersect the Blitz. Following the theme of the Opel Compass and in line with the approach of creating the purest possible design, Opel designers have also created a new Opel face that expresses the company’s pioneering spirit: the “Opel Vizor”.
The Opel Vizor is a full, single module that frames all of the high-tech and brand elements such as the LED Blitz emblem that shows the car’s operation state by lighting up in different colours, the LED matrix headlights, the wing-shaped daytime running lights as well as all cameras and sensors of the assistance systems and autonomous driving functions under darkly tinted Plexiglas. The elegant module boldly stretches across the front of the car right under the bonnet. The new, distinctive Opel Vizor is set to be a hallmark design element for all Opel models later in the 2020s.
- Opel advertsiment spot 2018
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Release Date: 2018-08-22