Video Ford Wake-Up Call to Tired Drivers advert

Release Date: 2017-06-21
video Ford Wake-Up Call to Tired Drivers Advert • For the many Europeans who survive on too little sleep, the longest day can be a mixed blessing. Whether it is being woken early by a restless child, or staying out later than planned for an evening drink, it is when sleep-loss can be at its most challenging.

Research shows 1 in 3 Europeans get too little sleep. * Behind the wheel, this can impair driving skills, with reduced concentration and reactions slowed in ways that are comparable to drivers who have consumed alcohol. Tiredness is a cause of 1 in 5 accidents in Europe, ** and 1 in 5 people admit falling asleep at the wheel. ***

On highways and motorways, overhead gantries and roadside signs flash warnings that highlight the dangers of pushing on, but cars also provide warnings to drivers who are starting to drift off. Ford’s Driver Alert system uses a forward-facing camera to identify lane markings, detect unintentional sideways movements and displays a coffee cup symbol to indicate it could be time to take a break.Ford TV Advert • Ford advertsiment

#Ford #Mustang #GT #cars #car #FordGT #focus #fiesta #F150 #Chevy #escape #AbanCommercials - Ford advertsiment spot 2017


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Release Date: 2017-06-21
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