video Nike Bloom over Doom | Move to Zero Advert 2022 • Nike has pushed the boundaries of sustainable innovation for decades. But what got us here won’t get us where we need to go. We’re evolving the playbook, transforming science fiction to science fact, at Nike’s scale. We're not there yet, but we know where we’re going—moving to zero and then beyond. We think of it as “Bloom Over Doom”—tenacious optimism, audacious innovation and collective action so we all, and this beautiful blue ball, thrive.
0:00 Lap 1 0:25 A complex world 0:49 Bloom over Doom 1:27 Regeneration 2:04 The biomes’ wisdom 2:41 Lap 2
Brought to you by Move to Zero: Nike’s journey toward zero carbon and zero waste to help protect the future of sport. Visit https://www.nike.com/Sustainability to learn more.
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