Video Lionsgate SAW x Autograph Announcement advert Commercial ad

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Release Date: 2021-10-19
video Lionsgate SAW x Autograph Announcement Advert 2021 • Autograph, the brand co-founded by Tom Brady that is pioneering a new era of digital collecting in collaboration with icons across sports and entertainment, has partnered with global content leader Lionsgate (NYSE: LGF.A, LGF.B) and Twisted Pictures to release exclusive digital collectibles from Saw, one of the most successful horror franchises in history. This series of frightening digital collectibles will be available exclusively for viewing on Autograph.io and for purchase on DraftKings Marketplace, by DraftKings Inc. (Nasdaq: DKNG) starting October 26th and leading into Halloween weekend. Following several successful digital drops within the past two months with athlete partners including Tom Brady, Tiger Woods, Simone Biles, Naomi Osaka and Derek Jeter, the Saw launch marks a first-of-its-kind introduction to the entertainment space by Autograph.

The Saw franchise has taken in more than $1 billion worldwide at the box office. The Saw Chapter One collection will feature a total of 10,000 collectibles with three drop categories including keys, schematics, and traps all animated to reflect the iconic marks of the franchise and reveal Jigsaw’s inspiration for the series’ most carefully-crafted, sinister traps. In this gamified hunt, individuals who acquire a collectible from each of the three categories – whether from primary NFT sales, on the secondary market or both – will receive exclusive access to additional Saw content, which Autograph will drop into customers’ wallets on Halloween, October 31st, at midnight ET.

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