Video Guerlain Soul of Craft: Didy, Dame de Table at Guerlain advert Commercial ad

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Release Date: 2021-07-08
video guerlain Soul of Craft: Didy, Dame de Table at Guerlain Advert 2021 • Made in France since 1828, Guerlain’s philosophy is rooted in the encounter between traditions and innovation. To celebrate this special heritage, Guerlain is proud to shine a light on the artisans who bring this knowledge to life, elevating it to ever-greater excellence - the men and women who represent the soul of craft.

One of the Maison Guerlain’s six Dames de Table, Didy and her colleagues act as curators of Guerlain’s unique savoir-faire. From subtly tightening a knot and delicately smoothing out a silk ribbon on a bottle of Shalimar, to making a cut with impeccable precision when finishing a Bee Bottle, Didy’s technical skills, attention to detail and unparalleled dexterity combine to add the finishing touch to each of the personalised Bee Bottles that leave the Guerlain ateliers. - Guerlain advertsiment spot 2021


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