video citroen New Citroën C3 with 97 customisation combinations Advert 2020 • Citroën unveils New C3, an evolution of the brand's worldwide best-seller, with over 750,000 sales achieved by the 3rd generation Citroën C3 since its launch at the end of 2016. C3 offered its customers a comprehensive and coherent customisation offer at the heart of the mainstream market. A feature that became a marker of Citroën’s positioning across the rest of the range. New C3 further increases the possibilities for the customer to personalise their vehicle.
Faithful to the "Inspired By You" signature, customisation makes it possible for everyone to fully assert their personality and style, with an exterior look that can vary from discreet to trendy, and the opportunity to jazz up a classic tint with a contrasted roof colour and coloured inserts. The door mirrors and quarter panel trims are the same colour as the roof panel for a coherent look to the New Citroën C3.
UP TO 97 EXTERIOR COMBINATIONS
Consistent with the Citroën “Inspired by You” brand message, New C3 extends its customisation potential, increasing from 36 to 97 combinations. This includes new body colours, new bi-tone choices (incorporating the roof, door mirrors and the rear quarter panel trim), new coloured inserts around the fog lights and the Airbump® panels, as well as new graphic trims decorating the roof for an ever more distinctive presentation.
New C3 reinforces its position as one of the most customisable car in its segment, thanks to its: – Seven body colours: including two bright new colours – Elixir Red and Spring Blue – in addition to the colours that are already well known (Perla Nera Black, Cumulus Grey, Platinum Grey, Soft Sand, Polar White). – Four Colour Packs: coloured inserts including fog lamp and Airbump® trims. Emerald is added to Black, White and Red. The Colour Packs are coordinated with the four roof colours: including one new Emerald colour (in addition to Opal White, Onyx Black, Aden Red). Roof colours are similarly coordinated with the colour of the wing mirrors and the quarter panel trim. – Three roof decors: with the introduction of new graphic themes (Red, Techwood, Emerald) in the form of decals on the roof capsule and the quarter panel trim.
Citroën C3 also introduces the new 17-inch ‘Vector’ alloy wheels (depending on the versions) that strengthen its character in profile.
NEW AMBIENCES ON-BOARD
The customisation programme is also featured inside New C3, a space offering peace of mind, with a nod to the world of La Maison Citroën (Techwood colour scheme) and Scandinavian furniture.
New C3's interior goes upmarket and immerses the occupants in a ‘cosy’ bubble. New C3 has a thoughtfully designed dashboard that creates a feeling of warmth from its colour and materials treatment, in harmony with the doors or seats for a consistent overall look. – Techwood ambience (NEW): high-end colour ambience with soft-touch materials and special stitching. The marriage of an elegant dashboard strip with a ‘light wood’ appearance (links to the CXPERIENCE Concept) and a light coloured trim on the upper part of the seats (fabric strip inspired by the dashboard trim with topstitching) provides elegance and warmth in the passenger compartment,
New C3 will arrive in UK dealerships from June 2020. - Citroen advertsiment spot 2020
Notes for Citroen New Citroën C3 with 97 customisation combinations
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