00:00 the pinnacle warmth jacket it's the
00:03 waterproof down jacket made for how we
00:05 all live now but how'd we get here time
00:08 for a reward
00:09 we humans have always sought out
00:12 protection from the weather we're
00:14 talking fur pelts heavyweight wool and
00:16 then the down jacket a lightweight way
00:18 to stay warm but useless when wet and as
00:21 good as we humans are at predicting the
00:23 weather we can't control it
00:25 so we got to work rethinking down
00:27 raising the standards for modern times
00:30 enter the pinnacle warmth jacket
00:32 featuring seam-sealed windproof and
00:35 waterproof glide fabric because well
00:37 without it you're making the choice
00:39 between warm or dry then we took on
00:42 areas where a traditional down jacket
00:44 falls short giving it comfortable and
00:46 secure cuffs and collar so heat stays
00:48 where you want the heavy weather down
00:51 collection featuring the pinnacle warmth
00:53 jacket down that stays dry all on its
00:56 own let's down for whatever
- lululemon advertsiment spot 2018
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Notes for lululemon Why We Made This: Pinnacle Warmth Jacket
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