Release Date: 2020-01-14

About Toyota TRD Tacoma Pro Grill, Blackout Emblem Overlays & More Finishing Touches ad

VIDEO Toyota TRD Tacoma Pro Grill, Blackout Emblem Overlays & More Finishing Touches TV commercial 2020 • It's all about the finishing touches. The TRD Tacoma pro grill has a built-in camera to get better vision. We have Blackout Emblem Overlays & tailgate inserts matching the matte black finish of the off road accessories.

00:00 ♪♪
00:13 VILLACIS: Here I have the Tacoma TRD Pro Grill.
00:16 The Toyota lettering has a ton of heritage.
00:18 It goes all the way back to Land Cruiser;
00:20 one of the first off-road vehicles that Toyota made.
00:22 And then you can see it going on into FJ and now into Tacoma.
00:27 Some of the enhanced performance we've added especially for off-roading is
00:31 there's a new camera housing, in the grill, built in,
00:34 to be able to hold this front pano-camera.
00:36 So what that allows users to do is when they're going off-road
00:40 the panoramic view allows them to see over the rocks
00:44 or over a hill that might not be visible to them.
00:47 When customers see this grill, they know they're getting more than just a grill.
00:50 Behind it, there's TRD performance.
00:52 LALANI: So these are our Tacoma black bed letter inserts.
00:56 We also have blackout emblem overlays for this vehicle.
01:00 These are also designed and developed using durable ABS plastic.
01:05 with a custom matte-black finish to really bring the TRD look together.
01:09 They're also very easy to install.
01:11 You don't have to take off any of the chrome badging on the vehicle.
01:15 All you have to do is get your overlay, take the liner off, place it over the emblem
01:19 and just press it on.
01:21 And you're good to go.
01:22 So these blackout emblems tie in all the TRD accessories together
01:27 and give it a very cohesive look.
01:29 WILSON: The truck engineers on my team, they think about
01:32 how the customers actually going to use the vehicle when they're off-road,
01:35 when they're in their natural environment, when they're enjoying our vehicles.
01:38 Our Toyota customers are so passionate about their vehicles.
01:41 So that's what I mean about authenticity. It's built in.
01:44 ♪♪ -


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