Video courtesy of Ispot
Release Date: 2026-01-27
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Ritz Crackers Commercial Super Bowl 2026 Teaser | Shell Phone Featuring Bowen Yang Spot


🌟 Overview

This teaser primes audiences for Ritz’s Super Bowl LX commercial. By featuring Bowen Yang, known for his sharp wit and surreal comedy style, the brand creates a memorable, offbeat preview that ties snack enjoyment to the excitement of the Big Game.

🍿 Key Highlights

  • Celebrity: Bowen Yang brings humor, relatability, and cultural flair.
  • Theme: “Shell Phone” – a playful, surreal concept that grabs attention.
  • Message: Ritz Crackers are the fun, flavorful snack for game day.
  • Tone: Quirky, humorous, and celebratory.
  • Audience Impact: Appeals to both snack lovers and fans of celebrity‑driven Super Bowl ads.

📊 Campaign Data

ElementDetail
TitleRitz Crackers – Super Bowl 2026 TeaserShell Phone
PlatformiSpot.tv (official ad archive)
Duration~15–30 seconds (teaser format)
CategoryFood / Super Bowl Advertising / Celebrity Campaign
SEO KeywordsRitz Crackers Super Bowl 2026 teaser, Bowen Yang Ritz ad, Ritz Shell Phone teaser

🎁 Reasons to Watch

  • Super Bowl hype—Ritz joins the tradition of fun, snack‑centered ads.
  • Celebrity appeal—Bowen Yang adds humor and cultural relevance.
  • Snack positioning—Ritz ties playful branding to game day excitement.
  • Curiosity factor—short teaser builds anticipation for the full ad reveal.

✨ Conclusion

Ritz Crackers’ “Shell Phone” teaser is a celebrity‑driven, humor‑infused preview that primes audiences for its Super Bowl LX commercial. By blending Bowen Yang’s comedic style with surreal imagery, Ritz strengthens its image as a fun, culturally relevant snack brand woven into Super Bowl celebrations.




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