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About Nike Eliud Kipchoge | What Are You Working On? (E10) | Nike ad

VIDEO Nike Eliud Kipchoge | What Are You Working On? (E10) | Nike TV commercial 2022 • “We are no longer in control of what has passed, but we can control where we are now and where we are headed to.”

Two days after winning the Tokyo Marathon with a course-record time of 2:02:40, marathon legend Eliud Kipchoge returns to his home in Kaptagat, Kenya. It’s a place where Eliud is focused on making impact as an environmentalist and conservationist, using his foundation to grow 50,000 trees in the immediate locale, in order to leave behind a healthier world for his family and future generations.

Our new series “What Are You Working On” uncovers the works in progress happening around the world as athletes navigate journeys in and beyond their sport.

Eliud Kipchoge is working on making sure the world that he leaves behind him is healthier than the one he knew. Never Done adapting.

00:59: Welcome Back to Kaptagat
01:57: Defining Principles
2:32: The Eliud Kipchoge Foundation
04:00: Eliud’s Farm
5:02: Running Rejuvenates Life

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Nike strives to bring innovation and inspiration to every athlete* in the world. (* If you have a body, you are an athlete.)

Our mission is what drives us to do everything possible to expand human potential. We do that by creating groundbreaking sport innovations, by making our products more sustainably, by building a creative and diverse global team and by making a positive impact in communities where we live and work.

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Release Date: 2022-05-09
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