Release Date: 2020-07-01

About Louis Vuitton Join the #LVPreFall20 Book Club ad

VIDEO Louis Vuitton Join the #LVPreFall20 Book Club TV commercial 2020 • Welcome to the Pre-Fall 2020 Book Club, brought to you by Artistic Director Nicolas Ghesquière. Enter the spellbinding, genre-bending, edge-of-your-seat thrill ride of these future pulp classics as read by a cast of Louis Vuitton friends.

Art Direction: Ronnie Cooke Newhouse
Director: Marcel Wepper
Scriptwriter: Christopher Bollen
Styling: Marie-Amélie Sauvé
Set: Stefan Beckman


Since 1854, Louis Vuitton has placed fashion in the context of culture bringing unique designs to the world, combining innovation with style and uncompromising quality. Today, the Maison remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine “Art of Travel” through luggage, bags and accessories which were as creative as they were elegant and practical. -

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