Hagerty TV Spot, 'Not Just Collectors'Check out Hagerty's TV commercial, 'Not Just Collectors' from the Auto & General industry. Keep an eye on this page to learn about the songs, characters, and celebrities appearing in this TV commercial.
Hagerty, a company known for its insurance coverage for classic and collector cars, has recently released a new TV commercial titled 'Not Just Collectors.' This 30-second spot, which is part of their 'Why Hagerty?' campaign, showcases the company's commitment to not only collectors but all car enthusiasts.The commercial opens with a classic car driving on an open road, as a voiceover states, 'We know collectors, but we're not just for collectors.' This sets the tone for the rest of the commercial, emphasizing that Hagerty's services extend beyond just collector cars.As the camera zooms out, we see that the car is being driven by a young couple, followed by a montage of various people with different types of cars – a woman with a vintage muscle car, a man with a modern sports car, and a family with a classic camper van. The voiceover continues, 'We insure cars, boats, motorcycles, and RVs, too.'This ad is a departure from Hagerty's usual focus on classic and collector cars. By showcasing a diverse range of vehicles and owners, the company aims to reach a wider audience and dispel the misconception that their services are only for high-end and rare cars.The commercial also highlights the various services offered by Hagerty, such as roadside assistance, spare parts coverage, and agreed value coverage. These benefits are not limited to just collector cars but can be beneficial for any car owner.One of the most notable aspects of this commercial is the use of music. The song 'Unstoppable' by The Score perfectly complements the energetic and uplifting tone of the ad. The lyrics, 'We're unstoppable, we're unstoppable' further emphasize Hagerty's message of inclusivity and catering to all car enthusiasts.In terms of casting, Hagerty has chosen a diverse group of people to represent their customers. This includes women, young couples, and families – breaking the stereotype that classic and collector car owners are only older men. This also aligns with the company's aim to attract a broader customer base.Overall, Hagerty's 'Not Just Collectors' commercial effectively conveys the company's message of inclusivity and showcases their services beyond just collector cars. The use of catchy music and diverse casting adds to the appeal of the ad, making it memorable and relatable for viewers.Hagerty's commitment to all car enthusiasts, regardless of their vehicle type, is evident in this TV spot. Whether you own a classic car, a modern sports car, or even a recreational vehicle, Hagerty has got you covered. So keep an eye out for this commercial and remember, with Hagerty, you're not just a collector – you're a valued customer.
- advertisement spot 2024