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About Fisher & Paykel Parkside Apartment: Design Freedom ad

VIDEO Fisher & Paykel Parkside Apartment: Design Freedom TV commercial 2022 • Minimalism isn’t always about rational white cubes and hard edges. As this renovated Melbourne apartment shows, it can also be richly textured and opulent, softened with curves, strengthened with connections to light and views. Pushing the apartment’s envelope, the architects increased the ceiling height where possible, introduced a honey-coloured herringbone floor, and organised the spatial flow around a cabinetry ‘spine’. The tone is set by the soft grey joinery, says architect Will Smart. “We didn’t want anything too dark and heavy – we wanted to lift the volumes.”

Architect: Wolveridge Architects @wolveridge
Photography: Timothy Kaye @timothykaye

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#fpdesignfreedom - advertsiment spot 2022

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Release Date: 2022-08-05
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