Westfield’s latest ambassadors include iconic Australian supermodel and environmental advocate Emma Balfour and top model and activist Ollie Henderson. The campaign also features break-out Australian model and equestrian competitor Mattia Harnacke and the return of Westfield Style Ambassador Yaya Deng. ‘The Front Line’ captures the energy and confidence that comes from pursuing what’s important to us while embracing an individual approach to personal style.
The Front Line videos feature bold colours, textures and silhouettes from international and Australian designers including Sass & Bide, Saba, Ginger & Smart, Cotton On, Gucci, Givenchy, Bally, Paul Smith, Ted Baker and MJ Bale. Key seasonal trends shot for The Front Line include a fresh take on colour blocking with burgundy hues as well as classic summer neutrals. Structured tailoring is juxtaposed with denim and sports luxe, accented by head-turning luxe glamour looks to take shoppers into party season.
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