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Release Date: 2026-01-27
This campaign introduces the Meat & 3 Box deal, spotlighting Arby’s signature meats paired with three sides for $7.99. With Candiace Dillard Bassett as the face of the ad, Arby’s taps into pop culture to make its value meal feel fresh and entertaining.
| Element | Detail | |
|---|---|---|
| Title | Arby’s – Meat & 3 Box $7.99 | Candiace Dillard Bassett |
| Platform | YouTube (Arby’s official channel) | |
| Duration | ~30–45 seconds | |
| Category | Food / Quick Service Restaurant / Celebrity Campaign | |
| SEO Keywords | Arby’s Meat & 3 Box, Arby’s $7.99 deal, Candiace Dillard Bassett Arby’s ad |
Arby’s “Meat & 3 Box $7.99” campaign featuring Candiace Dillard Bassett is a fun, value‑driven brand film that blends affordability with pop culture. By spotlighting both the product and the personality, Arby’s reinforces its image as a bold, entertaining fast food brand.
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